OUR MISSON

Mission

Apex Associates’ mission is to help self-employed individuals, sole traders and small companies based in East London to achieve their goals through a combination of:

Reduced tax bills
Sound financial advice based on in-depth cash flow forecasts
Robust business plans
Strong financial controls
Access to finance as needed
Offering a superior service – we will treat you as an individual rather than a number


We will work to ensure that your business is a success while helping you to maintain your work-life balance.

Apex Associates philosophy is that your accountant should help you to achieve your business goals but not offer advice they are not qualified to give.

To discover how we can grow your business. Contact Us

OUR VISION

“Our vision is to become the preferred accountant for small healthcare, professional service providers and retailers based in East London.”

LATEST NEWS

Jan 20, 2025

Inflation falls to 2.5%: What this means for your business

The latest figures reveal that UK inflation fell slightly in December, down to 2.5% from 2.6% in November.
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Jan 16, 2025

Balancing AI's promise and pitfalls

Artificial intelligence (AI) continues to bring benefits across many industries, including healthcare diagnostics and consumer technology. However, as its applications expand, so do concerns about its accuracy and potential for misuse. Two recent examples—the use of AI in detecting ovarian cancer and its controversial implementation in summarising news—illustrate both the transformative potential and the risks of AI.
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